The TONY LAMA Difference: More than 100 steps go into the building of a Tony Lama Boot, each carefully completed by seasoned craftsmen. Starting with only top grade leather, Tony Lama's craftsmen begin their work. In addition to the most styling options available, Tony Lama Boots are constructed to fit a wide variety of sizes and widths--literally thousands of options -- to give each customer a good fit. Incorporated into each boot are special features such as a shank, a heavy gauge double ribbed steel strip that supports the arch, that make Tony Lama Boots the world's most comfortable footwear. All leather construction, a handcrafted fit, that's the legacy of Tony Lama kept alive by a select group of boot makers who have earned the right to be called craftsmen.